Best Foot Forward

This last weekend I undertook the task of assembling a presentation or media kit for Rerun Design. I was undertaking this task because I was submitting my application for a few local arts and crafts shows. I knew I was already submitting my applications late, which should have been in a month ago. This meant that I needed to present my company in the best way possible.  I am late to the party on these applications because I was not planning to attend any shows this winter, but my husband was caught in company downsizing and I need to bring in some extra income.

Since I have never created a presentation kit for my business, this had me searching for idea and ideas on a budget. After much searching I decided on a layout and design. In my kit I would include; about Rerun Design, about me, company info, product photos and setup images from previous shows. The company info would include my website, Facebook page and Etsy store address and reviews. I found that the information and images I was including covered most everything the show promoters were requesting.

craft show presentation kit

Now I had all the info, but what about a creative way to present all the information. A paperclip holding the papers was not creative. I came across an image from someone else that they had used a retro style fastener folder and that seem like the perfect idea. I designed and printed all my pages in a way that would allow for each topic to be seen once they were fastened in placed. This would give whoever would read the kit an easy way to access the information they are looking for.


Craft Show Presentation kit front
Presentation Kit Front
Craft Show DIY Media kit
Presentation Kit Inside

Hoping that I am accepted to the upcoming shows!


For additional ideas-

20 Example Media Kits

Up and Running

I am happy top announce that after some hard work and fighting with technology, I have my blog back up and running!

vintage radio
Photo by Gratisgraphy

I am sure some of you are wondering why I took my blog down for a few months? The simple answer is, time and costs. This spring I was given the wonderful opportunity to return to my previous employer as a sales manager. Changing jobs and moving into a manager roll required much of my time. It been a few months, I have settled into my roll and love it!

The second answer to this question was cost. With the new promoting changes this last year on Etsy, it had me reviewing my marketing costs. Every small business owner knows that you need to promote your products, but you also need to make sure every dollar counts.  I was spending more promoting my items on Etsy then I had on the past and I need to cut my costs somewhere. The Etsy stats were not showing  much traffic was being driven to my Etsy store by my blog, but I was wrong. Once I shut down my blog, my Etsy store traffic and sales slowed.  Lesson learned, my blog does send more traffic to my Etsy store than I had thought.

Staring my blog up again gave me a chance to edit and remove past posts and give it a new look. I hope you enjoy my new look and I look forward to sharing my life as a working women, mom, wife and small business owner. 

New store section - Gifts Under $10.00

I am trying trying something new this holiday season and offering a selection of eco-friendly gifts under $10.00. Sometimes we all need a little gift to finish our shopping, but don't to break the bank. Now you can buy a unique handmade gifts and not break the bank. In this section you will find fashion accessories, card holders, baby bibs, potholders and other unique items.


Ten dollar gifts
Eco-Friendly Gifts Under $10.00



Etsy store section gifts under $10.00

Getting Ready for the Show

Tomorrow I will be a vendor at the Bluegrass Festival in Rosemount, Minnesota. Which meant that my evening was spent packing up all my items and materials for the show. Besides packing my tent, tables and items, I also have essentials that I make sure I have for each show. I wanted to share my list with my readers, so that it might help someone else get ready for their show.

Essentials Craft Show List

-Cash Box

-Receipts Book

-Note Pad


-Counterfeit Money Pen (this I use to check larger bills to see if they are counterfeit)

-Square Credit Card Reader (this is how I process credit cards)

-Cell Phone

-Charger for my cell phone and iPad


-Chap Stick

-Plastic Drop Clothes (to cover tables if it should rain)

-Clothes Pins (these are great for holding items in place)

-Safety Pins

-Cash (I like to have a varity of bills and coins)


-Tax Certificate for the State

-Business Cards

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What are QR codes and I can get one for free?

A few weeks ago I remade my image and marketing materials for Rerun Design and one item I really wanted to add was a QR code. I wanted to be able to have a QR code on the back of my business card and this code would lead shoppers to my Etsy Shopjust by scanning it with their cell phone. But, first I had to figure out what a QR code was. All I knew was, that if you scanned this black and white box on some marketing literature it took you their website. With that horrible description my husband was able to figure out what I was asking for and lead me in the right direction. He informed me that what I was talking about was a QR code.

What is a QR Code?

QR codes are a automated, digital and shortcut ways to give and receive a piece information such as; a website, text file, email address or coupon. In order the access the codes you or your customer will need a QR reader application on their cell phone. Once you have a QR reader installed you simply need to hold out your phone and point it at the QR code. Once the QR is read the wesbite, text or coupon will pop up on your phone.

How do I get my own QR code?

At this time there are lots of sites out their offering free QR codes. To find one of these site just search "QR Code Generator" and your options will be endless. The generator I used was Kaywa and it was pretty simple to do.

Here's the steps-

-Click on the link above

-Type in your website URL

-Choose the QR code size

-Click on "generate"

Now you have your QR code and you are all set to add it to any marketing materials. I added it to the back of my business cards.